The global tourism industry has been experiencing consistent growth over the past few decades. However, a rising trend disrupting this industry’s status quo is the growing desire for travel experiences in less explored, more intimate and culturally rich small towns. The rising attraction towards tourism in small towns has been turning these smaller havens into the rising stars of the tourism industry. There are multiple reasons why small-town tourism is coming into the limelight and seizing the attention of travel enthusiasts worldwide. Here, we explore why this shift is occurring and how solutions like SnapSite can bolster it. Small towns […]

Amidst the waves of change induced by the digital era, the traditional retail landscape continues to evolve. This readjustment is most apparent in the rise of pop-up shops, a modern retail trend that is currently revolutionizing the industry. These temporary retail structures or “Pop-up shops” are providing an experiential shopping experience for consumers while enabling […]

Pop-up shops have been revolutionizing the retail industry over the past few years. Instead of building permanent brick and mortar locations, many businesses are opting for temporary stagings. Such pop-up shops are beneficial for they offer a new channel for public engagement, giving customers a fresh and novel shopping experience, a break from the usual online or in-store shopping. Equally importantly, they provide businesses with unique opportunities to test new products, push excess inventory, tap into new markets or simply increase brand exposure at a relatively lower cost. However, as promising as these temporary spaces are, they do present their […]